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Social Networking With Your Feet

Isaac Daniel, CEO of the Isaac Daniel Group, displays the company's new 'Blue GPS' shoes. Featuring Bluetooth capability, the Blue GPS shoes enable the wearer to be tracked by friends and family via their cellphones. In addition to the men's (right) and women's (left) versions Daniel is holding, many styles and colors will be available when the shoe premiers this fall. (Photo: Business Wire)
by Staff Writers
Miami FL (SPX) Jun 16, 2009
Isaac Daniel, whose Global Positioning System (GPS) sneakers gained worldwide attention in 2007, has announced the company's newest GPS shoe, dubbed 'Blue GPS.'

The new version of the GPS shoe, being billed as a 'social networking shoe,' is expected to retail for about $150 when it hits stores in Latin America this fall.

Called Blue GPS because of their Bluetooth capability, the new shoes enable the wearer to be tracked by friends and family through their cell phones. The wearer simply inputs up to five phone numbers of family/friends into his cell phone (eventually this capability will be able to be expanded to up to 20 people) and pushes a button on the shoe to activate a link with those on his list. The Blue GPS can be enabled with all cellular phones.

"This is an important step in the progression of our company and product line," said IDG (Isaac Daniel Group) Chairman Isaac Daniel.

"This is an affordable price point for consumers and a fun product to have. People will be able to see where their friends are - and have a better idea of estimated arrival time - without having to call them. And, because the wearer doesn't have to be talking on the phone while driving, it will definitely improve safety."

Daniel, on a recent business trip to Europe, tested the phone with various friends and business associates in the United States, Europe and Africa.

"I inputted several names worldwide and activated the link," he said. "They were able to track me via their cell phones and even on Facebook. That's why we refer to the Blue GPS as social networking with your feet."

In addition to the button linking the shoe and cell phone users, another button can be pressed for an'E911' call. When that button is pushed, a signal is sent to IDG's monitoring division, ID Conex, which then attempts to contact the wearer. If the shoe wearer does not respond, ID Conex then alerts the proper authorities.

Daniel also emphasized that the original GPS shoes - using IDG's patented Quantum Satellite Technology - are currently being field tested for future military and healthcare industry usage.

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